Sustainability OLD

Sustainability Journey

Our sustainability framework has been built around the pledge, Made with Care. Made with Care puts voice to our responsibility to bring affordable fashion to our customers both ethically and sustainably. Our creative vision and daily decision making are centred around our 3 pillars; People, Planet & Product.

We set an ambitious goal for 50% of our product to be sustainably sourced by the end of 2021. We reached 48% by the end of 2021, not quite where we wanted to be, but a huge achievement that we will continue to build on.

In 2021 we achieved our best Ethical Fashion Report rating to date, an A. You can read more about this rating in our 2021 Sustainability report.

Thank you for supporting us on this important journey.

Last updated: March 2022